Aktuelle News & Schlagzeilen

Carl-Johan Sköld

Astera announces the creation of a new Group CEO position with the appointment of Carl-Johan Sköld, who will be based in Hong Kong and collaborating closely with both the German HQ and design center and Astera’s Chinese manufacturing teams to shape the company’s medium term and future growth strategies.

With extensive expertise in long-term business development and strategy, Sköld aims to outline some ambitious goals for Astera’s future, whilst also fortifying the brand’s current standing as a lighting technology brand. Sköld has already worked as a consultant for Astera for some time.

One key area in which Sköld will immediately be concentrating his expertise will be intensifying Astera’s presence in Asian markets, including advising the German R’n’D and sales management teams on the user needs serving a diversity of Asian markets.

There will also be some exploration into potential new and increasingly sustainable manufacturing territories and processes. Sköld will also be enhancing general business practices, intelligence and the financial reporting infrastructure.

(Photo: Astera)

www.astera-led.com

© 1999 - 2024 Entertainment Technology Press Limited News Stories